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Rihanna has added yet another accolade to her already impressive résumé, becoming the most followed woman on Twitter, according to the social media analytics tracking platform Social Blade.
With a massive 108,276,354 followers (at the time this story was published), she now sits in fourth place on the platform's global leaderboard, just behind former US President Barack Obama and Justin Bieber. At the top of the list is Elon Musk, who took over ownership of the social media platform in October 2022.
This milestone marks a significant achievement for the multi-talented artist, who has found success in music, fashion, and cosmetics. Rihanna's Twitter feat came just after her recent Super Bowl halftime performance, where she announced her second pregnancy while singing a medley of her hits.
Following the Super Bowl performance, her music saw a massive surge in sales and streams, with her digital album sales jumping by 301%. Among all her songs, "Pour It Up" saw the biggest boost, with a 1,387% increase in digital song sales and a 470% increase in on-demand audio streams.
Rihanna's cosmetics and lingerie brands, Fenty Beauty and Savage x Fenty, respectively, also experienced a significant surge in attention after her Super Bowl performance. Fenty Beauty alone earned $5.6 million in earned media within the first 12 hours following the game.
Her powerful appearance at the Oscars, which took place exactly one month after her Super Bowl showstopper, may have also contributed to this increase. At the Oscars, she performed her ballad "Lift Me Up" from the nominated movie "Black Panther: Wakanda Forever," paying tribute to the late Chadwick Boseman. This performance earned her the first Oscar nomination of her career and marked the release of her first new solo track in six years.
In an interview with British Vogue, Rihanna revealed her plans to release a new album, her first since 2016, adding to her already impressive track record. With all of these accomplishments under her belt, it's no surprise that her fans are flocking to Twitter to see what she has in store for them next.
With a massive 108,276,354 followers (at the time this story was published), she now sits in fourth place on the platform's global leaderboard, just behind former US President Barack Obama and Justin Bieber. At the top of the list is Elon Musk, who took over ownership of the social media platform in October 2022.
This milestone marks a significant achievement for the multi-talented artist, who has found success in music, fashion, and cosmetics. Rihanna's Twitter feat came just after her recent Super Bowl halftime performance, where she announced her second pregnancy while singing a medley of her hits.
Following the Super Bowl performance, her music saw a massive surge in sales and streams, with her digital album sales jumping by 301%. Among all her songs, "Pour It Up" saw the biggest boost, with a 1,387% increase in digital song sales and a 470% increase in on-demand audio streams.
Most followed female artists on Twitter:
— Noah ⁶𓅓 (@RIHINDUSTRY) April 9, 2023
#1. Rihanna — 108.2M🔺
#2. Katy Perry — 108.2M🔻
#3. Taylor Swift — 92.5M
#4. Lady Gaga — 84.6M
#5. Selena Gomez — 67M
#6. Britney Spears — 55.8M
#7. Shakira — 53.9M
#8. Demi Lovato — 53.6M pic.twitter.com/zHR5fNmwu2
Rihanna's cosmetics and lingerie brands, Fenty Beauty and Savage x Fenty, respectively, also experienced a significant surge in attention after her Super Bowl performance. Fenty Beauty alone earned $5.6 million in earned media within the first 12 hours following the game.
diamonds by rihanna - super bowl edition pic.twitter.com/yU1JSn6sUJ
— songs that changed history (@iconiksongs) April 4, 2023
Her powerful appearance at the Oscars, which took place exactly one month after her Super Bowl showstopper, may have also contributed to this increase. At the Oscars, she performed her ballad "Lift Me Up" from the nominated movie "Black Panther: Wakanda Forever," paying tribute to the late Chadwick Boseman. This performance earned her the first Oscar nomination of her career and marked the release of her first new solo track in six years.
Watch @Rihanna’s full performance of “Lift Me Up” at the #Oscars pic.twitter.com/dl9jRmtreG
— RihannaDaily.com (@RihannaDaily) March 13, 2023
In an interview with British Vogue, Rihanna revealed her plans to release a new album, her first since 2016, adding to her already impressive track record. With all of these accomplishments under her belt, it's no surprise that her fans are flocking to Twitter to see what she has in store for them next.
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