Music Icon Chuck D and MLB Forge Partnership to Commemorate Hip-Hop Culture

Courtesy of California African American Museum

Major League Baseball has joined forces with music icon Chuck D to commemorate the 50th anniversary of hip-hop culture.

This Friday, the Bronx will take center stage as the co-founder of the pioneering musical ensemble Public Enemy assumes a special role as correspondent during the "Hip Hop 50 Live at Yankee Stadium" concert. This event also marks the launch of MLB's yearlong partnership with New York-based media company Mass Appeal's Hip Hop 50 initiative.

Described on the company's website as "a manifestation of the company’s commitment to celebrating the culture in the most authentic and globally impactful way possible," Hip Hop 50 is Mass Appeal's ultimate tribute to the genre.

In a move that merges music and sports, the rapper will be entrusted with capturing the essence of this star-studded gathering. His insights will be artfully curated into exclusive content across MLB's multifaceted platforms, including @MLB, @MLBLife social handles, MLB.com, MLB.TV and MLB Network.

Reflecting on the profound significance of this collaboration, Chuck D expressed his excitement, stating, “As a longtime baseball fanatic, I am beyond honored to be the first Hip Hop artist to collaborate with Major League Baseball in this dynamic new way — connecting sound and culture to the stories of the game. Thank you to MLB for adding me to the lineup... and the pitch is on the way."

Throughout the year, he will engage in a sustained partnership with MLB. This collaboration will encompass MLB’s robust social media presence, the dynamic MLB Network, and captivating in-stadium videos — all deliberately aimed at unraveling the intricate relationship between baseball and Hip Hop culture.

A Rock and Roll Hall of Famer, Chuck D has long held a deep affection for the sport. In April 2023, he unveiled "We Wreck Stadiums," an album that pays homage to baseball's luminaries and their enduring impact on the sport.