Additionally, R&B icon Frankie Beverly, frontman of MAZE, will receive the Lifetime Achievement Award at the NAACP Image Awards Dinner on March 14 in Los Angeles. This honor is bestowed upon individuals who have made significant contributions to civil and human rights alongside their accomplishments in the entertainment industry.
Frankie Beverly |
Connie Orlando, EVP Specials, Music Programming & Music Strategy at BET, added, "New Edition and Frankie Beverly’s influence has laid the foundation for modern R&B, shaping the genre's sonic landscape and resonance in numerous ways. We are thrilled to celebrate these musical luminaries, whose melodies are intricately woven into the very fabric of our culture."
New Edition, one of the most successful male singing groups in R&B history, has entertained audiences for over 40 years, selling a cumulative 30 million records worldwide. The group's members, including Bobby Brown, Ralph Tresvant, and Bell Biv DeVoe, have also enjoyed successful solo careers. Their biopic, "The New Edition Story," garnered critical acclaim and a record-breaking viewership of 29 million unique viewers.
Beverly is a trailblazing artist and prolific songwriter. Known for timeless hits such as "Golden Time of Day" and "Before I Let Go," Beverly's influence extends beyond the stage, making lasting contributions to the cultural landscape.
The award show will air live at 8:00 PM ET/PT on March 16, 2024, on BET and CBS.
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